Last year I was afforded the opportunity to come up with a concept for the MOST Awards – an awards programme for media owners. The brief was to come up with a concept that stands out and is different. The result... the pink sheep!
A pink sheep in a flock sure will stand out and all the fun we had with sheep puns: "Ewe you ready for the MOST awards", "What to know who is leading and who is bleating? Flock to the media event with the MOST!".
This year the event has grown to include media agency and the pink sheep's cousin, an orange sheep, has joined the flock.
For more of my creative work click here - Mart
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