It's not often that one comes across a car advert that does not feature the car it is advertising and that is why I love these adverts from Land Rover SA by Young & Rubicam. The adverts gives the viewer the impression that with Land Rover you can reach any corner of the globe whether it be the Sahara or the South Pole. Also what I think is clever is the use of the female models - for me they are an updated version of the pin-up girls that were used to advertise cars in the early days - Mart
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